--- title: Waytobill Appoints Filippa Granting as Chief Commercial Officer to Accelerate Growth Across the Nordics description: Waytobill welcomes Filippa Granting as Chief Commercial Officer to accelerate growth across the Nordics. With deep fintech experience, she will lead Waytobill’s commercial strategy, expand partnerships, and strengthen its recurring payments platform. image: https://blog.waytobill.com/hubfs/20250917%20-%20announcement%20-%20V1.jpg --- ![Waytobill Appoints Filippa Granting as Chief Commercial Officer to Accelerate Growth Across the Nordics](https://blog.waytobill.com/hubfs/20250917%20-%20announcement%20-%20V1.jpg) About us # Waytobill Appoints Filippa Granting as Chief Commercial Officer to Accelerate Growth Across the Nordics Waytobill welcomes Filippa Granting as Chief Commercial Officer to accelerate growth across the Nordics. With deep fintech experience, she will lead Waytobill’s commercial strategy, expand partnerships, and strengthen its recurring payments platform. [ Justyna Ziolkowska ](https://blog.waytobill.com/author/justyna-ziolkowska) Sep 17, 2025 --- Waytobill is proud to announce the appointment of **Filippa Granting** as its new **Chief Commercial Officer (CCO)**. Filippa joins the executive team at a pivotal time, bringing a wealth of experience from fintech, commercial strategy, and high-growth organizations to help scale Waytobill’s presence and impact across the Nordic recurring payments landscape. Filippa most recently served as **Business Area Lead** at **Billogram**, where she led go-to-market initiatives across the Nordics and DACH region. Her career spans strategy consulting at **KPMG**, commercial leadership in fast-growing fintech environments, and founding her own e-commerce company. Her strategic mindset and hands-on leadership have contributed to successful market expansions, high-performing teams, and long-term partnerships across multiple sectors. At Waytobill, Filippa will lead the commercial organization with a clear mission: to drive innovation and strengthen the company’s position as the leading payment platform. She believes that with the Waytobill’s subscription platform, businesses can offer seamless payment experiences to customers throughout the Nordics. With her deep expertise in subscription business models and customer journey optimization, she will drive the company’s go-to-market strategy, sales acceleration, and partner success. “Filippa brings the perfect mix of strategic thinking, commercial drive, and fintech experience,” said **Magnus Bendelin, CEO and Co-Founder of Waytobill**. “Her track record of building commercial teams and scaling growth is exactly what we need as we expand our Nordic Recurring Payment Hub and support more merchants in automating and optimizing their revenue streams. We’re thrilled to have her on board.” Filippa’s appointment marks another key step in Waytobill’s growth journey as the company continues to enable subscription-based businesses to convert invoice customers to local direct debit; driving automation, improving retention, and simplifying payments across markets. [About us](https://blog.waytobill.com/tag/about-us) ### Modernise your payment methods Take control and digitalize your payments. Contact us today! Your effortless checkout journey awaits. ## Similar posts About us ### [Welcome Filippa to the Waytobill team!](https://blog.waytobill.com/welcome-filippa-to-the-waytobill-team?hsLang=en) Waytobill welcomes Filippa Granting as Chief Commercial Officer! With a strong fintech background, she’ll lead growth, partnerships, and innovation... Justyna Ziolkowska Sep 17, 2025 fintech ### [Waytobill Elects New Board to Propel Company Growth](https://blog.waytobill.com/waytobill-elects-new-board-to-propel-company-growth?hsLang=en) Waytobill, the Nordic leader in innovative payment solutions, is announcing the formation of a new board of directors. This strategic move is set to... Kamila Palka Jul 23, 2024 Product ### [Introducing Waytobill API 3.0](https://blog.waytobill.com/api-version-3?hsLang=en) Waytobill continue to innovate and streamline the recurring payment experience for our users. We’re excited to introduce the Improved Waytobill API... Justyna Ziolkowska Dec 2, 2025